3 Nov 2020

11th National Marketing Konclave on Marketing@NewNormal

“Markets always change faster than marketing.” Today, more than ever, markets change and develop rapidly. Philip Kotler reminds us that marketers strive to keep up with the pace, as dictated by the markets. COVID-19 global pandemic has upheaved life of the populace. Marketing is at the face when it comes to uncertainty across all business organisations. Consumer buying behaviour More >

11th National Marketing Konclave on Marketing@NewNormal
27 Nov 2019

National Seminar on Inclusiveness of the Differently Abled: Challenges and Opportunities in India

Leaving no one behind itself draws our attention to the one of the most vulnerable sections of the society, the differently-abled persons. Safeguarding their interests requires an entitlement monitoring of their actual needs rather than generalizing them with that of a common man. Given the fact that 2.68 crore population in India are affected by different forms of disabilities, More >

National Seminar on Inclusiveness of the Differently Abled: Challenges and Opportunities in India